Renters Want to be Environmentally Friendly
The demand for sustainable living is established and growing.
Even though there is no extra cost for solar electricity, surveys show that 75% of renters report that renters are willing to pay an additional average of $32.64 for an environmentally friendly apartment. (National Multifamily Housing Council) Apartment owners offering solar energy will become Certified Solar Apartments and set their property and brand apart.
Did you know?
A global online study found that "66% of global respondents say they’re willing to pay more for products and services that come from companies that are committed to positive social and environmental impact, up from 55% in 2014, and 50% in 2013." (Nielsen)